Big Biz Experience: British American Tobacco (BATSA), Standard Bank of South Africa
Small Biz Experience: Pressure Die Cast, Cutie and Cute
Through the years Akhona has gained considerable experience in a number of relevant business spheres which make him an asset within any directing and leading environment. His business experience, gained in both the corporate working network across the country, as well as a business owner and operator in the provinces of Gauteng, KwaZulu-Natal and the Eastern Cape, make him an invaluable resource.
He has also been involved within structures which involve entrepreneurship, young adults and their holistic development and wellbeing, which is an important consideration in the responsible functioning and development of management structures. Through his entrepreneurial flair and social responsibility he has also been involved in the development of a number of social enterprises, clubs and societies.
Key Areas of Expertise
Strategic Marketing with focus on delivering value
Coaching and Inspirational teaching abilities with an ability to positively influence
Holistic grasp of business, the environment and all influencing elements
B-BBEE and legislation surrounding its implementation Relationship builder with sound analytical proficiency
People orientated with outstanding communication flair
Strategic thinker with excellent presentation skills
Benson and Hedges
Repositioned the Cigarette Franchise as a Lights only cigarette brand
Rationalised Benson and Hedges and brought back a Global Drive Brand – Kent, into the market.
Transitioned Capitec Bank from a Micro-Lending financial company to a Recognised Retail Bank
Worked on Capitec Bank’s first ever Above-the-Line Marketing activities which also won creative awards
Managed and grew (by 21%) a corporate portfolio with an annual turnover of R1.28 billion per annum for Diners Club International.
Secured a three year business contract with the MTN group throughout the African continent.
KwaZulu-Natal Liquor Authority
In partnership with KPMG, we founded and launched the KwaZulu-Natal Liquor Authority where we designed and developed the logo and all their Marketing and Communications strategy related work.
KwaZulu-Natal Sharks Board
Redeveloped and repositioned the KwaZulu-Natal Sharks Board as a leading tourism attraction within the province of KZN
Durban Entrepreneurs Club
Founding member and committee member of the Durban Entrepreneurs Club where we’ve managed to attract over 120 business entrepreneurs and personalities in less than a year.
I serve as a board member of Step-Up which is an NPO developed to close the social divide and exposure of schools through entrepreneurship.